How to reuse a design on another campaign

3 min read

A design is made once, in the Library, on the Designs tab (see the article about the Library), and from there it shows up in every “Email design” list on the account. To reuse it, you pick it again on each draft or set it as the default, in which case you stop picking altogether.

Where the design is chosen

  • Client settings, the Your brand card, the Default email design field: the design of every email where you do not pick another. Set once.
  • New draft, From scratch, the Email design field: the design of that draft. The field comes filled in with the default.
  • New draft, From a template: you pick nothing here, the draft gets the template's design.
  • Template (Library, Templates tab, the pencil), the Email design field: the template's design. Left empty, the account default is used.
  • Automatic newsletter setup (Flows), Design tab, the Email design field: the design of the automatically generated newsletters. “Client default” means the one from Your brand.

If not even the default design is set, Classic newsletter is used.

The easiest way: set it as the default

If you use the same design on almost every campaign:

  1. Go to Client settings, the Your brand card.
  2. Under Default email design, pick your design. The ones you made have “(yours)” next to the name.
  3. Save with the button at the bottom of the form.

From then on, every new draft starts with it. A draft where you pick something else changes only that draft.

What comes from the design and what comes from settings

  • The header and footer: they come from the design, from the Library.
  • The colour of buttons, links and headings: it comes from Client settings, the Your brand card, under Brand colours, the Primary colour field. Left empty, the design's own colours are used.
  • The container, the phone layout and the unsubscribe link: the platform adds them, automatically.

The button colour is changed once, in Your brand, and shows in every email.

On a draft that already exists

On a draft's page, the design appears only as information, next to “Template:”. There is no design selector there, so the design is chosen when the draft is created.

To start a new draft with the same content and the same design as a campaign you already sent, press the duplicate button (“Duplicate the campaign”) on its row in the Campaigns list. The draft appears in Drafts.

For agency accounts

The designs in the Library belong to the client selected in the top bar, and the Default email design is set for each client, in Client settings, the Your brand card, one at a time.

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