Reports & analytics
Open, click, and bounce metrics, plus a comparison across clients.
The key metrics on the Analytics page
An open rate above 30% and a click rate above 5% count as good; complaints above 0.1% risk a penalty from Gmail or Yahoo.
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How to read the 30-day trends and compare client performance
The per-client detail table shows the open rate and click rate side by side, so you can quickly see which campaign or which client needs attention.
3 min readRead