How many assistant runs you get per month
Every request to the assistant that produces something counts as one run. Their number is capped per month, depending on your plan, and resets at the start of each month.
- Free plan: 2 runs per month
- Starter: 20
- Growth: 50
- Pro: 120
On the free plan you get two runs. They run out first of all the caps, sooner than your contacts or your emails, so they are worth using carefully.
What consumes them
A run is consumed when the assistant works: writes a draft, generates an image, rewrites a text. Reading an old conversation or moving through settings consumes nothing.
A retry is a new run. So every time you ask it to write it again but shorter, you pay for another one.
How not to waste them
Put the facts in before the first request. A run on an empty account produces an email with no real fact in it, which is a run spent on a text you will throw away anyway. With Knowledge filled in, the same run produces something worth editing.
Edit by hand instead of retrying. When the draft is three quarters good, your edit takes two minutes and costs no run. A retry costs one and can break what was good.
Do not ask for variants to choose from. Three variants means three runs. On the free plan that is the whole month's budget, plus one over.
What happens when they run out
Once the cap is reached, the assistant stops working until next month or until you move to a higher plan. The rest of the platform works normally: you write, send and schedule campaigns without it.
Articles in the same category
- How to create a campaign draft
Campaigns are created from the Drafts page, not from Campaigns. Name it at the start, because a scheduled campaign can no longer be renamed.
- The block editor and the AI assistant
How to edit a draft from blocks, where the assistant's voice is configured, and why the signature does not change retroactively.
- Who you send to: everyone, a segment, or tags
The three targets in the draft screen, why ticking several tags widens your list instead of narrowing it, and how to read the counter.